Assistant Manager, Multicultural Marketing

Date:  Aug 21, 2026
Location: 

Fountain Valley, CA, US, 92708

Job Req ID:  4055

At Hyundai, we’ve rethought our business and created cars that combine performance, quality, design and innovation into a complete package.

 

It’s time you rethink what you expect from an employer.

 

At Hyundai, we understand you're not just building a career – you're building a life. We believe in our people and realize that our success is a direct result of our commitment in offering you great opportunities for your career. If you would enjoy working in a dynamic environment and are looking for a chance to become part of a stellar team of professionals, we invite you to apply online today.

WORK MODEL

#LI-OnSite

WHAT YOU WILL DO

  • Act as support and assist the Sr. Manager of Multicultural Marketing in various elements of multicultural marketing initiatives and other assigned advertising campaigns and projects. 

HOW YOU WILL MAKE AN IMPACT

  • Support multicultural marketing campaigns, initiatives, and brand management across diverse consumer segments.
  • Coordinate with agencies, vendors, and partners to ensure successful campaign execution and delivery.
  • Support digital marketing, social media, branded content, and custom marketing programs.
  • Monitor campaign performance and contribute to reporting, analytics, and market insights.
  • Collaborate with Marketing, PR, CSR, and cross-functional teams to align business objectives.
  • Support Employee Resource Group (ERG) engagement and multicultural awareness initiatives.
  • Coordinate vehicle procurement and logistics for marketing projects, events, and activations.
  • Manage project timelines, production schedules, deliverables, and marketing calendars.
  • Participate in campaign planning, creative development, agency reviews, and sponsorship activities.
  • Support experiential events, auto shows, product launches, and consumer activations.
  • Assist with employee engagement, multicultural education, and internal communications.
  • Analyze consumer trends and maintain Hyundai product knowledge to support marketing efforts.
  • Provide operational support, work independently, and escalate key issues to Senior Management when appropriate.

WHAT YOU WILL BRING TO THE ROLE

  • Must be a high school graduate.
  • Bachelor’s degree preferred.
  • Master’s degree a plus.
  • Five or more years of experience of which at least two years of directly related experience in Marketing/Advertising.
  • Two or more years of project management experience.
  • Automotive experience a plus.
  • Agency and/or relative client-side experience preferred.
  • Ability to manage high-paced environment with multiple projects and agency personnel.
  • Ability to develop strong interpersonal relationships at a variety of levels, Executive, Managerial, subordinate and agency hierarchy of personnel.
  • Strong written and oral communication skills.
  • Effective project, personnel, and budget management skills.
  • Korean language skills preferable.
  • Active in African American and Hispanic community affairs preferable.
  • Microsoft Word, Power Point and Excel.

WHAT HYUNDAI CAN OFFER YOU

  • Compensation Range: $75,400 - $104,000 annual base salary
  • Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
  • Holiday Pay - the company shuts down with pay between Christmas and New Years.
  • Vacation and sick time off
  • Healthcare insurance (medical, dental, and vision)
  • 401(K) company match
  • Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
  • Basic life insurance, short- and long-term disability
  • Mental health, wellbeing, and employee assistance program
  • Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)

WHAT HAPPENS NEXT

Express your interest by submitting an application. Once your application is received, our recruiting team will review your application to see if you meet the basic and preferred qualifications listed on the job description. For more information on our hiring process please visit our How We Hire page.

OTHER DETAILS

  • Physical requirements: Extensive travel required, sometimes with short notice for events and shoots. 
  • May require occasional work on weekends.
  • Normal office duties.

Our Company adheres to the equal employment opportunity guidelines set forth by federal, state and local laws.  The information requested on this form is sought in good faith and will not be used to discriminate against the applicant based on race, religion or creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic characteristics, marital status, sex or gender (which includes pregnancy, childbirth, or related circumstances), gender identity, gender expression, age, citizenship, sexual orientation, family care or medical leave status, military and veteran status, political affiliation, or any other characteristic protected by federal, state and local laws.


Nearest Major Market: Orange County
Nearest Secondary Market: Los Angeles